No doubt about it, Americans love their pickup trucks and the midsize range of trucks are among the best-selling vehicles every year. In fact, last year nearly three million pickups rolled out of U.S. dealer's lots and into eager customers' hands. Pickup trucks now account for over 20% of the new car market.Â
A combination of style and technical improvements are helping consumers make the switch to trucks in record numbers. Buyers today are looking at trucks as comfortable transport, not just work vehicles. New trucks also offer the latest in infotainment features and impressive driver assist tech such as blind spot alert, rear cross-traffic warning, automatic emergency braking, and cameras that aid in driving and parking.Â