Top 10 Best Selling Pickup Trucks
Updated July 10th, 2025 | Author: Anthony Toronto
Ford Remains On Top
Ever since Ford created the Model T Runabout in 1925, American's have been infatuated with pickup trucks. Last year pickup truck sales accounted for over 79.9 percent of the 15.5 million vehicles sold in the United States. It's easy to see why pickups are so popular. Today's trucks offer a wide variety of styles for every need and taste, from towing and hauling, to complete comfort and the latest infotainment and safety features.
Ford, General Motors, and RAM continue to lead the pack with their full-size trucks, but not all makes and models of trucks made it to our Top 10 list this year. While Nissan's Titan only sold 19,189 units, it was up 27.4 percent over the previous year - still not enough to crack the top ten. Likewise, the GMC Canyon's sales dropped by 19.3 percent in 2023 but will likely make that up with a new fourth generation model for 2024 that includes a mighty AT4X Edition.
Auto giant Ford's Ranger dropped 43.3 percent last year, selling only 32,334 units. But that was before the Motor Company ramped up production on the mid-size Ranger. Let's see how it does this year. On the other side of the coin, the Honda Ridgeline had a great year, up 21.6 percent and selling 52,001 trucks. But what about the Top 10 best-sellers?
For our look at the top 10 best-selling pickup trucks of last year we used rankings by sales numbers provided by automakers. The quality of today's top ten trucks has never been better, and we have listed them here as a countdown from ten to one to build the suspense! We've also included the number of trucks sold last year for each model. Let's take a look!
#10 - Jeep Gladiator
Debuting in 2019, the Gladiator is a four-door all-wheel drive powerhouse that can tow and haul with the best of them while also offering off-road thrills. In the great Jeep tradition, you can take the doors and roof off! It's like a four-door Wrangler with a truck bed in the back! While sales fell by 30 percent last year, it still made out Top 10… barely.
- 55,88 sold in 2023.
- MSRP starting at: $37,895.
- MPG 16/23
 #9 - Nissan Frontier
Nissan updated the Frontier both inside and out for the 2022 model, but last year, sales dropped by 23.7 percent. Every model is available with an extended King or four-door Crew Cab and a five-foot cargo bed. Towing capacity is 6,700 pounds and it can carry 1,400 pounds in the cargo bed. It is a great value for the money.
- 58,135 sold in 2023.
- MSRP starting at: $30,030.
- MPG 18/24
 #8 - Chevy Colorado
The clever Colorado overs a wide array of build options to match your needs. This includes extended or crew-cab styles and a choice between a four-cylinder, a V6 or a turbo-diesel engine. This midsize saw a 20.3 percent dip in sales last year though it was completely refreshed for the 2023 model year. The off-road ready ZR2 Bison is a great buy.
- 71,081 sold in 2023.
- MSRP starting at: $29,500.
- MPG 20/25
 #7 - Ford Maverick
The Maverick has been a strong seller since Ford launched it in late 2022 and last year sales were up 26.5 percent. For 2024 the small pickup adds a 250-horsepower 2.0-liter turbocharged engine and eight-speed automatic transmission. A hybrid version is available for $1,500 more. Front wheel drive is standard but all-wheel drive is an option.
- 94,058 sold in 2023.
- MSRP starting at: $25,410.
- MPG 23/30
 #6. Toyota Tundra
Featuring a long list of standard and available features, the Tundra is Toyota's full-size workhorse and sales were up 20.1 percent last year. A number of new packages are available for 2024. Three engine configurations include a base 348-horsepower V6, a tuned 389 horse version, or a 473-horsepower hybrid. All come with a 10-speed transmission.
- 125,185 sold in 2023.
- MSRP starting at: $39,965.
- MPG 20/24
 With two proud pickups in our top 10, Toyota charges strong with the tempting Tacoma, dipping by one percent last year but the all-new fourth generation Tacoma was introduced in May to pick up the slack with updated powertrains, the latest tech, and a wider selection of trims. The Tacoma is still America's top-selling mid-size truck.
- 234,768 sold in 2023.
- MSRP starting at: $32,995.
- MPG 21/26
 #4 - GMC Sierra 1500
A full-size giant, the very capable Sierra comes in at number four on our list. Redesigned in 2022, sales jumped 22.4 percent last year. This GMC hits the trifecta: awesome towing capacity, off-road readiness, and true comfort. Available with four different engines, two different transmissions, and rear- or four-wheel drive, the Sierra can tow up to 13,200 pounds.
- 295,737 sold in 2023.
- MSRP starting at: $38,345.
- MPG 23/30
 #3 - RAM 1500
Sales dropped five percent last year, but the RAM 1500 is still holding its own in the number three spot. It will likely pick up next year when RAM comes out with a remodeled 1500 that introduces its Hurricane inline-six powertrain as well as Hybrid versions. Known for its excellent ride and handling and an interior on the level of a luxury SUV, the RAM 1500 offers eight trim levels.
- 444,926 sold in 2023.
- MSRP starting at: $41,415.
- MPG 23/25
 #2 - Chevy Silverado 1500
Edging out RAM in 2023, the half-ton Silverado takes second place with its totally capable package, up 6.1 percent over last year. It is available with a turbo-four cylinder, two V8s, or a Duramax Diesel. From mild to wild, seven trim levels include the jacked up ZR2 off-roader. OnStar as well as wireless Apple CarPlay and Android Auto are standard on all trim levels.
- 555,148 sold in 2023.
- MSRP starting at: $37,445.
- MPG 20/22
 #1 - Ford F-series
King of the hill for 47 years running, the faithful Ford F-series trucks crush the competition with over 750,000 units sold last year, up 14.8 percent in 2023.
Refreshed for 2024, the F-150 continues to deliver best-in-class capability and top-notch refinement. Choose from a turbo V6, a Hybrid V6, or a 400-horsepower 5.0-liter V8. With its redesigned good-looks, it's easy to see why the Ford F-series rules the roost as the top-selling truck of the year!
- 750,789 sold in 2023.
- MSRP starting at: $38,765.
- MPG 20/26
 